8 Adaptive Fashion Brands You Need to Know About Who Are Ahead of the Curve

Junie BP
3 min readFeb 9, 2023

Adaptive fashion is expected to grow to $400b by 2026 — and 2026 is fast approaching. Our growing population is changing our perspective of what our world actually looks like. A submarket that needs functional rather than fashionable. Unfortunately, the luxury ready-to-wear is still behind and leaving an important group of people behind.

Can you guess who is the largest “minority” community in the world?

People with some kind of disability (WHO). This group accounts for 15% of the people in the world, or 1 billion, and is the only “minority” community that you can potential become a part of at any point in your life.

Luckily for you, you can inspire yourself from this list of 8 brands that have adapted their fashion sense to function with an existent and wider audience:

  1. The Black in Fashion Council

To represent and secure the advancement of Black individuals in the fashion and beauty industry. Follow this link to follow their Instagram: https://www.instagram.com/blackinfashioncouncil

2. Chromat

We are committed to empowering #ChromatBABES of all shapes and sizes through perfectly fit garments for every body. We hope that everytime you wear Chromat, it reinforces the message that there are many different versions of beautiful and that every body is worthy of love, acceptance and empowering swimwear.

3. Bonus: Chromat (Mama Cax)

The late Haitian American model, Mama Cax, a boundary-breaking model, activist and advocate for the fashion industry’s inclusion of differently abled models and people of colour.

4. Collina Strada

Collina Strada is a platform for climate awareness, social awareness, change and self-expression.

5. Bonus: Aaron Philip

The first black, transgender and physically disabled model to be signed to a major agency has been making fashion history.

6. Open Style Lab

Open Style Lab is a nonprofit organization committed to making style accessible for everyone, regardless of their cognitive and physical abilities. Their annual award-winning Summer Program (incubator) teams up designers, engineers, occupational therapists and people with disabilities to co-create dressing solutions that employ STEAM (science, technology, engineering, the arts and mathematics).

7. Juniper Unlimited

Inclusive and accessible, Juniper Unlimited is a content hub, style destination, and e-commerce marketplace, a community that uplifts everyone’s voice. Follow this link to follow their Instagram: https://www.instagram.com/juniperunlimited

8. Adaptista

Discover inclusive, solution-driven offers on the first-of-its-kind, UK high-end e-Commerce platform, Adaptista. With a refined approach and diverse product portfolio, they feature an array of carefully curated brands with pioneering products. Their goal? To make the world of fashion accessible to everyone. They have the option to shop unisex. They have clothing and accessories’ categorization such as inclusive or adaptive.

Who are other adaptive fashion brands you know of?

Share their brands in the comments.

Image description: An orange background with a black woman looking up, away from the camera, towards the right . The woman has her curly hair tied up and is wearing a black singlet, white vest and pink pants.

About Propel Innovations

We place “quotation marks” to words such as, minority groups, diverse, inclusive, etc. Propel Innovations is aiming to illuminate people’s multi-facets to drive the way businesses target you in the design of the user experience of technology and products. To do so, we’re changing the narrative; one user’s experience at a time.



Junie BP

"I'm illuminating you about the multi-faceted audience you're not tapping into in the design of your products". I'm the Founder & CEO of Propel Innovations.